By: Keith Scholder (kscholder@anchorcomputer.com) Connect on LinkedIn Geo Targeting: How it can help your business grow Geo Targeting is a great way to help your business improve results and ROI. The end game, of course, is increased sales for your business products and services. Geo Targeting delivers content to the recipient, based on the geographic…
By: Thomas E. Smith (tom@anchorcomputer.com) Connect on LinkedIn “Personalization is not a strange visitor from another planet…” If that reminds you of the intro to Superman you are correct. If you haven’t been hearing the term “People Based Marketing” a lot lately, you haven’t been paying attention. “People Based Marketing,” as current relevant vernacular,…
By: Dennis Driscoll (dennis@anchorcomputer.com) Connect on LinkedIn When do I send? Mobile Marketers have to find ways to timely connect with users across the globe on all devices. Having access to millions of users on a daily basis creates challenges, which if overcome, can lead to great successes. One of the primary challenges they…