Business Data Enhancement

Don’t just generate more leads…Generate targeted leads!

With Anchor’s business MEGABASE, you can build precisely targeted business prospect lists based on data selects such as industry, annual sales, number of employees, years in business, and more!

But business MEGABASE is more than just a compiled file. Business MEGABASE features specialty selects from multiple industry leading data providers – for added precision in targeting.

You can combine standard selects (including industry, business size, location, etc) with unique industry-specific selects to find more of the companies that need exactly what you’re selling. Data provided includes financial services, information technology, business indicator and energy selects. Here’s a sampling of selects currently available:

• Number of PCs or LANs a company has on site
• Whether a company has a 401(k) or other defined contribution plan
• Past and projected industry growth by location
• A company’s estimated energy usage (in dollars and megawatt hours)
• Much, much more!

If you’re a sales or marketing professional you may want to: Automatically suppress existing customers and leads from your prospect lists Enhance your customer and lead databases with key business firmographics Size your market segments Generate highly targeted prospect lists using key demographics

Business MEGABASE is a strategic tool for successful marketers. It allows them to:

• Profile customers and identify cross-selling opportunities
• Define market penetration and potential
• Enhance response analysis capabilities by showing “who” responded, not just “how many”
• Analyze and define sales territories